Taylor Swift fans are buzzing with speculation that the superstar may be dropping subtle clues about a major upcoming appearance—specifically, a performance at the Super Bowl halftime show next year. Their latest theory stems from Swift’s recent appearance on the New Heights podcast, which she joined on August 13 alongside her boyfriend, NFL star Travis Kelce.
During the episode, Swift chatted with Travis and his brother Jason Kelce about her next album, The Life of a Showgirl. As usual, she was generous with Easter eggs—hidden clues that fans have come to expect and decode. Now, listeners are convinced that some of those hints may have been pointing not just to her music, but to football’s biggest stage.
No official announcement has been made, and all current theories remain unconfirmed. However, should Swift take the stage at the Super Bowl, it would mark her debut halftime performance—a moment she reportedly passed on in the past. But with a boyfriend who boasts three Super Bowl championships, the timing could finally be right. Here’s why fans think the clues are adding up.
For those fluent in Swiftie code, the podcast offered plenty to analyze. At one point, Swift opened up about her love for hiding clues, explaining her interest in “numerology” and how she enjoys leaving a “trail of breadcrumbs.” That got fans paying attention to numbers she mentioned—and one number popped up more than once.
Eagle-eyed listeners on social media noted that Swift brought up “47” twice. First, when joking that she toured in “47,000 countries” during the Eras Tour, and again when she thanked Jason Kelce for cheering for “47 seconds” after she revealed her new album during the podcast.
Why does 47 matter? According to fans, the 47th stop on the Eras Tour was in Santa Clara, California—at Levi’s Stadium. And coincidentally, Levi’s Stadium is where the next Super Bowl will be held.
But that’s just the beginning. TikTok user @SamKochman pointed out additional links. “The mascot for the 49ers is Sourdough Sam, and she spent a whole lot of time talking about sourdough,” the TikToker noted. Indeed, Swift raved about her love of baking sourdough bread and even sent some to Kelce during his training camp. She also joked that she thinks about sourdough “60%” of the time—possibly a nod to the upcoming 60th Super Bowl.
And for those keeping track of Swift’s signature symbolism: add 47 (the Eras Tour show number) and 13 (her favorite number), and you get 60—another tie-in to Super Bowl 60. There’s one more clue fans are hanging on to. During the interview, Swift brought up her appreciation for halftime shows, saying: she knew “every halftime show from the Super Bowls” even when she “didn’t watch sports.”
Now that she’s a regular on the NFL scene thanks to her relationship with Kelce, Swift also acknowledged the backlash she’s received from some viewers at games—perhaps another nudge that she’s preparing for a bigger role on the football stage.
© Jamie SquireWhether it’s all coincidence or part of her master plan remains to be seen. But if Swift is headlining the Super Bowl halftime show, fans will say they saw it coming all along.
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