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OMG Celeb > Celebrity > Barron Trump jumps into business! Launches new brand after 20th birthday
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Barron Trump jumps into business! Launches new brand after 20th birthday

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Last updated: April 16, 2026 3:11 pm
News Room Published April 16, 2026
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Barron Trump is following in his family’s footsteps. The 20-year-old son of Donald and Melania Trump is launching his first business venture, jumping into the beverage industry. 

© Getty
Barron Trump recently celebrated his 20th birthday

Barron is listed as SOLLOS Yerba Mate‘s director, with the brand announcing its first two flavors. Based in Palm Beach, Florida, the brand makes yerba mate, a drink known in Latin America for its bitter and herbal flavors. It’s primarily consumed in countries like Argentina, Uruguay, Paraguay, and Southern Brazil, providing an injection of caffeine and some relaxation for drinkers, while also serving as a communal activity. Due to the presence of many Latin Americans in the US, the drink has become increasingly popular, with many claiming that it has the benefits of coffee without the energy crash. 

In a post shared on LinkedIn, the brand announced two new flavors available in May. “Pineapple + Coconut.” The teas will come in 12 packs, with the post showing the teas atop some surfboards in the ocean. 

Melania and Barron Trump could be affected by dual citizenship debate© Chip Somodevilla
He’s jumping into a new business, joining other directors in a beverage company

Barron is one of five partners of the brand, which is described as a “lifestyle beverage brand built around clean + functional ingredients.”

“Growing up in South Florida, our lifestyle was shaped by the opportunity to spend time outdoors year-round. That experience led us to create SOLLOS, a beverage designed to complement life in the ‘Sunshine State,'” explained a previous post from the brand. It revealed that the name comes from the Spanish word “sol,” meaning sun. 

According to reporting from PEOPLE, Barron spent much of his last summer developing a business plan for his first public endeavor. “Barron has been actively working on his own financial interests and has spent time with others who he is involved with in that area,” reported a source. 

Barron Trump celebrates his 20th birthday

A closer look at Barron's outfit© Backgrid/The Grosby Group
Barron is currently studying business at NYU

On March 20th, Barron Trump celebrated his 20th birthday. According to various sources, Barron wants to get involved in various businesses and ventures at this stage in his life. 

“Barron has inherited his father’s interest in making money and a name for himself, and is well on the way to becoming an entrepreneur,” said a source to PEOPLE. “He is smart, focused, and resourceful. He is always looking for areas that interest him and is quite ambitious for such a young age.”

According to the outlet, Barron has played a key part in the Trump family’s involvement in different cryptocurrency ventures. A Forbes report claims that Barron is already worth $150 million even though he’s yet to graduate from NYU, where he’s pursuing a degree from the Stern School of Business. 

Barron Trump jumps into business! Launches new brand after 20th birthday© Getty Images
Barron is preparing for a new decade by getting a headstart in different business ventures

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